Marketing Agency: Putting Fun in Funnel2025-10-09T17:25:21-05:00

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BECAUSE EVERY HERO NEEDS A SIDEKICK

Sparkcade is a digital marketing agency dedicated to delivering growth strategies and marketing excellence to companies of all sizes. See how we can help you power-up your acquisition strategy and slay your competition.

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SECOND PLAYER HELPS YOU WIN

Sparkcade is a marketing firm dedicated to delivering marketing and communication excellence to companies of all sizes. See where us joining in could help you power-up your acquisition strategy and slay your competition.

Welcome to Sparkcade

Weโ€™re a group of accomplished marketing and communication professionals with decades of experience spanning a wide range of disciplines. Equally adept in industries from entertainment to highly regulated verticals, we put the โ€œfunโ€ in funnel and know how to weave a compelling story for even the most daunting project.

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CultivatED Marketer Ep. 41 โ€” โ€Š Why Event Marketing Is Making a Massive Comeback with Jonathan Mast

January 20th, 2026|Episodes Sparkcade, Podcast|

In the 41st episode of CultivatED Marketer โ€“ your go-to professional development podcast for marketing and communications professionals โ€“ hosts Brent Bowen and Matt Tidwell, PhD, are joined by Jonathan Mast, a Kansas City-based marketer who transitioned from digital and social media marketing to event marketing. Jonathan discusses the evolution of event marketing, particularly in the age of AI, and provides valuable tips for anyone looking to make their events memorable and impactful. With more than 17 years of experience across digital media, branding, and external communications, Jonathan brings practical insights for communications professionals looking to sharpen their skills and grow their careers.

From strategy to execution to risk management of our social media implementation, Sparkcade delivered. We couldn’t have launched our company program and platforms without them.
CHARLES FREEMAN, ACADEMY BANK
Sparkcade works collaboratively like no other marketing agency in my career. They care little about taking credit for exceptional ideas or a job well done, but rather ensure the team as a whole is recognized for their efforts. They work tirelessly because of the passion for their work. But most of all, you can always count on them to go above and beyond with everything they do. And they always make it fun.
HEATHER FREUND, LANDAJOB MARKETING & CREATIVE TALENT

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The latest insights from the team and episodes from our network of podcasts.

CultivatED Marketer Ep. 43 โ€” The Truth About Becoming an Independent Consultant with Ashley Dennison

In the 43rd episode of CultivatED Marketer โ€“ your go-to marketing professional development podcast โ€“ hosts Brent Bowen and Julie Masson, are joined by Ashley Dennison, Founder and CEO of CommsConsultants.com to discuss practical marketing career advice for professionals considering a transition into consulting, along with insights into building a sustainable independent business. Hear real-world insights from industry leaders about navigating the communications and marketing industry. With more than two decades of experience in communications, Ashley has built a platform that connects independent consultants with leaders seeking reliable communication support.

CultivatED Marketer Ep. 42 โ€” โ€ŠUnlocking Purpose with Cause Marketing: Insights from Mike Farag on Marketing Communications

In the 42nd episode of CultivatED Marketer โ€“ your go-to professional development podcast for marketing and communications professionals โ€“ hosts Brent Bowen, Matt Tidwell, PhD, and Julie Masson, are joined by Mike Farag, CEO and Chief Strategy Officer at Fervor, an award-winning strategic marketing agency. Mike shares his journey from the corporate world to building a purpose-driven career, offering powerful insights into career development, professional growth, and aligning personal values with marketing communications across both for-profit and nonprofit sectors.

CultivatED Marketer Ep. 41 โ€” โ€Š Why Event Marketing Is Making a Massive Comeback with Jonathan Mast

In the 41st episode of CultivatED Marketer โ€“ your go-to professional development podcast for marketing and communications professionals โ€“ hosts Brent Bowen and Matt Tidwell, PhD, are joined by Jonathan Mast, a Kansas City-based marketer who transitioned from digital and social media marketing to event marketing. Jonathan discusses the evolution of event marketing, particularly in the age of AI, and provides valuable tips for anyone looking to make their events memorable and impactful. With more than 17 years of experience across digital media, branding, and external communications, Jonathan brings practical insights for communications professionals looking to sharpen their skills and grow their careers.

CultivatED Marketer Ep. 40 โ€” โ€ŠThe 5 Cโ€™s of Brand Identity with Kim Derrick Rozdeba

In the 40th episode of CultivatED Marketer โ€“ your go-to professional development podcast for marketing and communications professionals โ€“ hosts Brent Bowen and Matt Tidwell, PhD, are joined by Kim Derrick Rozdeba. Derrick shares with us about his impressive journey of over 30 years, insights into building iconic Fortune 500 brands, and his recent foray into fiction with his debut novel. We cover a variety of topics including the importance of community in professional development, the five Cs of brand identity, and the challenges and triumphs of brand consistency.

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CultivatED Marketer is a podcast focusing on the marketing communications community โ€” and, more specifically, the professional development needs of that community. This community has made strong commitment to personal development over the past two to three decades.

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Cultivated Marketer content is also available on the following platforms:

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Who We Assist

Too many firms treat you like a client. We work alongside you like a teammate.

We separate ourselves from your typical marketing agency because we’ve spent many years walking in your shoes. Through our experiences, we bring you expertise in brand strategy, marketing strategy and development, digital marketing (including SEO and SEM), content marketing (including podcasting and vidcasting), experiential and social media.

Equally adept in industries from entertainment to highly regulated verticals, we put the โ€œfunโ€ in funnel and know how to weave a compelling story for even the most daunting project.

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